We get it. CBD is confusing. Let’s clear that up.


Hemp is a specific variety of the cannabis sativa species that is legally defined as having less than .3 percent of THC, the compound found in that other variety of cannabis (i.e. marijuana) that gets you high. There are several other differences between hemp and marijuana, but the main thing to know is that ingesting hemp in any form will NOT get you high. In fact, there are over 30,000 known uses for hemp, from food to medicine, which is why it has played such an important role throughout human history.

Full-Spectrum means that the CBD oil contains the full profile of cannabinoids and terpenes just as nature intended it. Did you know there are over 100 cannabinoids and terpenes found in the hemp plant? We may not know exactly what each one brings to the table, but we do know they work better together than apart, which is commonly known as the entourage effect. Think of full-spectrum as eating the entire orange with all the naturally occurring vitamins working in unison to benefit your body rather than swallowing a vitamin C pill. 

Unfiltered means that zero steps have been taken to remove or alter any of the naturally occurring compounds or terpenes upon extraction. Unfiltered oil typically has a more cloudy appearance, which is why some companies add-in a filtration process to make it more visually appealing. However, by applying this extra step they are also unintentionally removing certain components of the oil that work in unison to maximize the entourage effect. 

Broad Spectrum
Broad Spectrum filters out some of the terpenes and cannabinoids to ensure there is 0% THC. Although full-spectrum oil has no discernable amount of THC (less than .3%), broad spectrum ensures that the amount is reduced to absolute zero. For some, knowing this may alleviate concerns, but even in full-spectrum oil, there is no amount of THC present to achieve any kind of high. Plus, in filtering out the THC, other compounds that work in unison to promote an entourage effect also get diminished. 

CBD Isolate
CBD isolate is when the oil is filtered to ensure that the only cannabinoid in the product is CBD. There will be no other terpenes or cannabinoids to work together in your body. To use our whole orange entourage effect analogy mentioned above, CBD isolate is the vitamin C pill. 


Hemp Oil, Hemp Seed Oil, CBD Oil: What's the difference?
There is significant confusion in the CBD industry because of the various names companies use for their products. 
To clear some of that confusion, we’ve broken down the use cases for each name. 

Hemp Seed Oil: Hemp seed oil is NOT a CBD product. There is no CBD found in hemp seed oil. While it does come from the same plant, hemp, the keyword here is seed. Hemp seed oil is oil extracted from the seed of the plant. CBD oil is in the flower of the plant, not the seeds. That said, hemp seed oil has many wonderful benefits for the body, which is why it is known as a superfood. Hemp seed oil is rich with antioxidants and has the perfect 3-to-1 ratio of heart healthy omega -3 and -6 fatty acids making it the only vegan alternative to fish oil. 

Hemp Oil: Before CBD was a household name, it used to be that “hemp oil” referred to oil made from the seed, which we now call hemp seed oil. A few years ago, some brands started to use the term hemp oil to refer to CBD oil as a way to navigate some of the murky regulations that existed back when hemp was still mistakenly classified as a narcotic. Nowadays, even though the US Farm Bill legalized hemp, the term hemp oil stuck and is still used almost exclusively to mean CBD oil. We say “almost,” because some of the more shady brands that operate as a stain on the industry use the term hemp oil to fool you into thinking their product contains CBD when in fact it does not. Confused? You’re not alone. The lack of quality control, standards, and transparency are some of the biggest issues plaguing the CBD market so it is up to you the consumer to do your research and only buy from brands that are fully transparent in everything they do. To be sure, always look for verified third party lab results and lot numbers that trace each batch back to the field or farm it was grown.

Q: Can I buy CBD on Amazon? 
No, or at least not yet. If you see hemp oil on Amazon, it is hemp seed oil, with no CBD or THC. Amazon does not (yet) allow for CBD products to be sold on their site. In fact, they require lab results to prove there is no CBD for any hemp products approved for sale. If you see a product on Amazon trying to deceive you and trick you into thinking it is CBD oil, know it is NOT. 

Q: What is the entourage effect?
A: The entourage effect is another way to talk about the benefits of whole plant nutrition. It means that all of the compounds, flavors, and nutrients that naturally occur in the plant are left untouched to ensure it is delivered to your body as nature intended. Doctors now widely believe that the entourage effect is a preferred way to ingest vital nutrients than isolating compounds. For example, it is better to get your vitamin C by eating an orange everyday rather than swallowing a pill. In eating the orange, you will get all the other nutrients and benefits, which will amplify the effects of vitamin C in the body. The same is said of CBD. It is more beneficial to your body to ingest all the compounds and terpenes found in the hemp plant rather than isolating one compound from another.

Q: What are terpenes
A: Terpenes are a large and diverse class of organic compounds, produced by a variety of plants, particularly conifers, and by some insects. They often have a strong odor to protect the plants that produce them by deterring herbivores and by attracting predators and parasites of herbivores. Terpenes are found in many essential oils. In regards to CBD, they work alongside cannabinoids to greatly amplify the effects and benefits for your body. 

Q: What are cannabinoids: 
A: Cannabinoids are naturally occurring chemical compounds found in the cannabis plant. There are at least 100 different types of cannabinoids. The most widely known cannabinoids are THC and CBD. Cannabinoids are similar in composition to the chemicals produced in the human body by the endocannabinoid system. Cannabinoids found in cannabis plants work in synergy with this system helping it regulate all sorts of pain and inflammation issues. Scientists are just now discovering the benefits that other cannabinoids like CBN and CBG bring to the body. 

Q: Can CBD be grown organically? 
A: Yes, except the USDA has only recently begun certifying CBD plants organic. It is important to know that just because a brand says it uses only organic methods, the best way to ensure that is if they are USDA certified. Unfortunately, it is too easy to make all sorts of unsubstantiated claims that cheat the consumer these days. The USDA label ensures there are no toxins, metals, pesticides, or other unnatural material in your product so be sure to look for it on the package. If you can’t find it, don’t buy it. 

Q: What’s the science behind how CBD works? 
A: CBD is a cannabinoid. The human body produces certain cannabinoids of its own and has two cannabinoid receptors, CB1 and CB2. These receptors make up the human endocannabinoid receptor system (ERS). With receptors present throughout the body and brain, the ERS influences coordination, movement, pain, inflammation, emotions, mood, cognition, appetite, and memories. When someone takes a CBD supplement, the CBD is digested and released into the bloodstream, where the molecules are free to travel all over the body. Because every human already has cannabinoid receptors throughout their body, the exogenous CBD can attach to these receptors and cause the desired effects. This is why research suggests CBD can help with so many different ailments.

Q: How much should I take? 
A: It is recommended that you work with your body and experiment with various dosages to see which ultimately works best for you. Everybody is different and will need different doses for the best results. Since CBD is a natural product that works with your body. You can’t overdose. People are often nervous; they will take too much. Nothing severely negative can happen. We recommend people start small and feel it out. Then, if needed, work your way up to a dose that feels good for your body. 

Q: Will I get high?
A: No! CBD oil derived from hemp must have less than .3% THC. This means it is completely non-psychoactive.  

Q: What is a tincture?
A: A tincture is a substance that is carried through a carrier oil to ensure maximum absorption in the body. 

Q: What is the role of a carrier oil?
A: The role of the carrier oil is to carry the substance (in this case, CBD and other cannabinoids) to your body and allow it to be easily digested for maximum absorption.

Q: How is it that we only recently discovered it?
A: Many people think that CBD is a new thing we recently discovered. The truth is, CBD oil has been around for centuries and has been used by the ancient Chinese for over 3,000 years as medicine. It is now just coming back to popularity due to hemp being brought back to the united states agricultural landscape. 

Q: Why was hemp illegal? 
A: To learn more about why hemp was illegal, check out this video:

Q: Will CBD fix all your problems?
A: No! Many people market CBD as a panacea to all your problems. This is not true. Yes, while research shows CBD can be helpful with anxiety, depression, sleep, mood issues, gut health, inflammation, and many other issues, it is best used to help supplement a healthy regime of exercise, diet, and rest. 

Q: What do you recommend CBD for?
A: There is a plethora of benefits of incorporating CBD into your daily health and wellness routine. Rather than list them here, we suggest everybody does their own research with their own practitioners to determine how best to use CBD and for what purpose.